Orchard is Colors' new creative agency... (07/11/2008)

What is ROI for marketing? How is it calculated?    Today's headlines   Brought to you by:  : Friday, November 07, 2008   Orchard is Colors' new creative agency ADVERTISING | The channel had called for a pitch in September. The media duties will continue to be handled by TME...read more GEC Watch: Colors inches closer to STAR Plus MEDIA | Colors has distanced itself from Zee and inched closer to STAR Plus, as per the latest weekly data from TAM Media...read more IRS 2008 R2: Andhra Jyothi top gainer in readership MEDIA | Telugu daily readership has gained 2.24 lakh readers, piggybacking on the increase in readership of Andhra Jyothi; other major Telugu dailies have shown a decline...read more IRS 2008 R2: Malai Malar only Tamil daily to gain readers Kerala, Andhra Pradesh and Maharashtra have all lost Tamil daily readers...read more Guest Article: 10 lessons for marketers from Barack Obama Barack Obama marks the arrival of the cybergenic brand much in the same way as John F Kennedy ushered in the telegenic brand era, beating a dour Nixon in the first ever TV debates...read more ING, Renault activate Formula One fever in India The companies are bringing the ING Renault F1 Team road show to India for the first time...read more Big Entertainment to foray into digital ad space The company is working on a website called Kyphy.com, which will be a platform for selling and buying digital ad inventory...read more Kingfisher to make flying fun for children To keep its young guests entertained on board, Kingfisher Airlines ties up with Disney Publishing, Cadbury and VH1...read more Anil Thomas is senior CD, McCann Bengaluru Thomas, who has been in the ad industry for 13 years, has done stints in the client servicing, planning and creative segments of the industry...read more It's Dhoni, honey! Dhoni has been brought on board as brand endorser by Dabur to give its products a more youthful touch...read more Keeping an eye outdoors Proof of Performance, which monitors outdoor campaigns for brands, ad agencies and market research firms, is now here in India...read more New mag Beat targets YUMPIs The magazine will hit the stands in Delhi in December...read more Gadget mag Stuff comes to India The Indian edition of Stuff will hit the stands on November 20, priced at Rs 100...read more Cartoon Network Japan buys Chhota Bheem Cartoon Network Japan has acquired 13 episodes (season three) of Chhota Bheem, an animated television series developed by Hyderabad-based Green Gold Animation Private Limited. The Chhota Bheem series, currently on air on Pogo, is claimed to be India's first animated TV series to be co-produced with Turner International...read more RCom to launch cheapest smartphone In yet another predatory pricing move, Reliance Communications (RCom) is launching the cheapest business phone in the country priced around Rs 10,000 to take on existing leaders such as BlackBerry and Nokia...read more Latest Assignments [ View all ]   Web Designer Category: Web Design / Web Development Posted on: 6th November, 2008 Latest Portfolio [ View all ]   TKapoor [PRIMARY] Category: Copy / Writing List of Clients [ View all ]   Jobswitch   Company Position INS Accredited Advertising Agency Sr.Visualiser-Ahmedabad & Jr.Visualiser-Mumbai Melange Medical Communications Visualisers and Copywriters [ View all ]      New@afaqs!    TVC: Red FM 93.5    Digital: Kellogg's Corn    Flakes    Special Reports   For advertising details: marketing@afaqs.com or call Delhi-0120-4077800 Mumbai-022-40429701-5 To subscribe or add a friend, go to: http://www.afaqs.com/ service/register.html Change Format | Unsubscribe | Change Email ID | Edit Profile Please add afaqs! newsletter to your Address Book so this newsletter doesn't get filtered into your bulk folder. Click here to know how to add our e-newsletters to your safe sender list