afaqs!: Editor's pick for the week... (16/01/2009)

a weekly roundup of the best stories from afaqs! January 10 - January 16, 2009

Advertising All Advertising stories Vote of confidence: NCDs single out the piping hot ads of 2008 NCDs and CCOs were caught in a pick and choose mood on the creative work of the year gone by: The ads for Idea, Himani Fast Relief and Tata Sky topped the list of their favourites...read more     Aegon Religare: Planning for an inflation-hit future Aegon Religare takes a peek into an inflated future to introduce its latest product - pension plans...read more     Bringing toons to life: How kids' channels go on-ground...read more Nerolac: Protect thine own self ...read more Chutnefying English: Addressing the 'What's up, yaar?' generation ...read more       Digital All Digital stories Who is using Satyam fiasco to run funny or tactical ads on Google? How NIIT Imperia saw an opportunity in the Satyam saga and used it in a tactical and funny way to advertise its short-term finance course on Google.com...read more     This viral features James Bond IDBI Fortis has released a viral ad whose lead character resembles James Bond and chases villains in the same manner as the iconic spy...read more     Media All Media stories Bidaai: STAR Plus' winning card Last year, when Zee was inching dangerously close to STAR Plus, it was Bidaai that helped STAR stay ahead...read more     Bengaluru emerges as the new battleground for English dailies With eight English dailies vying for readership and advertising, the action is only likely to increase, given the metropolitan nature of the city and the age and income profile of its inhabitants...read more     Colors to share Jai Shri Krishna with Nick, but with a different touch ...read more NewsX sale part of a larger INX plan ...read more       OOH All OOH stories Cadbury Bournville tempts visitors at Mumbai airport An oversized, partially unwrapped bar of chocolate at the airport is part of the newly launched dark chocolate brand's outdoor promotion...read more Beware! Virgin is keeping a watch on you This time, the telecom player has used live camera and plasma and LCD screens for its outdoor innovations...read more       MICA Classroom What are low involvement and high involvement products? What is ethics in advertising? What are its various aspects?   For advertising details: marketing@afaqs.com or Call Delhi 0120-4077800 Mumbai 022-40429701-5   To subscribe or add a friend, go to: http://www.afaqs.com/ service/register.html

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