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Friday, December 19, 2008

afaqs!: Editor's pick for the week... (19/12/2008)

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a weekly roundup of the best stories from afaqs! December 13- December 19, 2008
 
 
bullet  Advertising All Advertising stories
Imagining India has a very real marketing story to it
The launch of Infosys co-founder Nandan Nilekanis debut book about India as a nation has a detailed marketing strategy behind it. A peek into it...read more
   
Rang Rasiya trying to create buzz through art
The film is about Raja Ravi Varma, the 19th century Indian artist, and the producers are organising a three month long art competition to create a buzz...read more
   
bullet If only we lived in an 'Idea'listic democracy...read more
bullet ING banks on the flip side of the coin ...read more
bullet Which agency will Jazz it up for Honda? ...read more
bullet Contract bags creative duties for SpiceJet ...read more
 
star world
 
bullet  Digital All Digital stories
afaqs Dell sets up success story website to motivate entrepreneurs
The company is running an online banner ad campaign and a website called Takeyourownpath.com to share the real-life success stories of five entrepreneurs in India...read more
   
afaqs Ibibo members to compile songs for Michael Jackson album
Sony BMG, which is producing the compilation, has created a Michael Jackson group on Ibibo. Group members will vote for their favourite tracks of the legendary singer...read more
   
bullet Shah Rukh Khan speaks for Compaq in a virtual world...read more
bullet Big Bang: Can the digital medium deliver? ...read more
bullet Travelocity to spend 60% of ad budget on online media ...read more
 
bullet  Media All Media stories
afaqs Bharat Kapadia joins Lokmat
Kapadia was earlier chief executive officer and managing editor at Jagran-18 Publications...read more
   
afaqs Defining Moments: Ravi Kiran - No plan is the best life plan
Ravi Kiran, chief executive officer, South and Southeast Asia, Starcom MediaVest Group, says his life has been shaped by random events which presented unexpected opportunities ...read more
   
bullet Growing SABstantially ...read more
bullet NBA issues guidelines on crisis coverage to news channels ...read more
bullet My FM offers brand experience to media and ad executives in Delhi, Mumbai ...read more
   
bullet  OOH All OOH stories
afaqs Big Street experiments with India's first AC bus shelter
The Reliance Big Entertainment subsidiary will maintain the AC bus shelter in Bengaluru for five years...read more
afaqs Jagran Engage bags ad rights for new Lucknow buses
The OOH media company will offer attractive bus branding opportunities on the new low-floor UPSRTC buses...read more
   
bullet OOH Media strengthens North and East sales teams ...read more
   
star world

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