Why brands are playing the 'numbers' game: Part 2... (21/10/2008)

What is the role of market research in developing communication?    Today's headlines   Brought to you by:  : Tuesday, October 21, 2008   Why brands are playing the 'numbers' game: Part 2 ADVERTISING | Today, there are many brands that have a number central to their branding. In the second part of this feature, we look at the science of brands and numbers, and whether such marriages work...read more Balaji to take STAR to court over Kyunki... MEDIA | Reportedly, the differences are over the show's termination...read more Nivea, MTV bring out the sportsperson in you ADVERTISING | Nivea and MTV launch What's Your Sport to infuse fun into office and college goers' lives and to achieve higher brand connect...read more STAR's Marathi GEC to debut with Shivaji epic The channel which is called STAR Pravah will be launched mid-November...read more SanDisk promotes memory devices through Singathon The company has organised a karaoke contest in Delhi to promote its memory storage devices...read more Four media agencies finalised for Incredible India Local campaigns and the overseas outdoor budget together will push up the total ad spend to Rs 200 crore...read more Santosh Padhi awarded for contribution to advertising The Zee 24 Taas Ananya Sanman Awards were given to 10 individuals for outstanding contributions in their respective fields...read more IBNLive.com wins a silver at W3 Awards 2008 The awards recognise the teams behind innovative and creative websites, web videos and web advertising...read more Latest Assignments [ View all ]   Copywriters for Content Editing & Direct mailers Category: Copy / Writing Posted on: 20th October, 2008 Latest Portfolio [ View all ]   mithrasr [PROFESSIONAL] Category: Design - Print/Graphic/Multimedia List of Clients [ View all ]   Jobswitch   Company Position Vibgyor Brand Service Client Servicing, Exhibitions Head, Sr Executive Creative Noshe Oceanic Advertising Pvt. Ltd Pvt. Ltd Visualiser, Graphic Designers, Creative Directors (Art) [ View all ]      New@afaqs!    TVC: Britannia    OOH: Tata Indicom    Special Reports   For advertising details: marketing@afaqs.com or call Delhi-0120-4077800 Mumbai-022-40429701-5 To subscribe or add a friend, go to: http://www.afaqs.com/ service/register.html Change Format | Unsubscribe | Change Email ID | Edit Profile Please add afaqs! newsletter to your Address Book so this newsletter doesn't get filtered into your bulk folder. Click here to know how to add our e-newsletters to your safe sender list