The Economist's first TVC in India uses 'print in motion'... (18/09/2008)

Which is more effective in case of TV and radio?    Today's headlines   Brought to you by:  : Thursday, September 18, 2008   The Economist's first TVC in India uses 'print in motion' ADVERTISING | According to spokespersons, India is among the first markets where The Economist has used television, thereby venturing beyond its trademark outdoor ads...read more The Brand Union to Spice up things ADVERTISING | The UK based brand consultancy has been appointed by the Spice Group to refresh its brand model...read more Hemant Sachdev to join Microsoft India as JMD DIGITAL | Sachdev will lead the Consumer and Online International (COI) division, newly created by merging Microsoft's consumer facing businesses...read more Tata Tea aims for one billion votes The One Billion Votes campaign is a continuation of Tata Tea's Jaago Re initiative...read more Red FM pushes up ad rates 'This is the season for ad rate hikes, as Red FM follows My FM and Radio Mirchi...read more IRF 2008: Lessons to learn for Indian retailers The second day of IRF 2008 stressed on what is lacking in the Indian retail segment and how these problems can be tackled...read more Krishna Prasad appointed editor of Outlook magazine The position has been lying vacant for the last two years...read more Shoppers Stop ventures into online retail The retail chain has launched an e-store, which will deliver its products in several major cities...read more BARC CEO to be elected by November The elected CEO will oversee the implementation of the new measurement tool that is under way...read more BigAdda.com unfolds its monetisation strategy A social network with 2.5 million subscribers and 40 million page views per month, the website plans to rope in advertisers and use its platform to build their brands...read more Lowe India FY07 profits up marginally It is an agency that likes to play it solo. Be it at award shows or otherwise. Lowe India is one of the few subsidiaries of Lowe Worldwide that is delivering some profits...read more BCCI transfer rules to see high-scoring pay-outs for IPL talent A day after the Board of Control for Cricket in India (BCCI) announced that players can be transferred for the second edition of the DLF Indian Premier League (IPL) team, owners are already drawing up their wish lists...read more Dhoots to buy Thomson's residual stake in Videocon The French company holds 10 per cent stake through GDRs...read more BigAdda.com to add film promos to mobile version The company is currently developing photo backup applications for the mobile service, which will be launched in a couple of months...read more Latest Assignments [ View all ]   A copywriter for consultancy website Category: Copy / Writing Posted on: 17th September, 2008 Latest Portfolio [ View all ]   TANGmul [FIRM] Category: Art / Illustration List of Clients [ View all ]   Jobswitch   Company Position afaqs! Dreamweaver Content Developer,AM / Manager Tempest Advertising Pvt Ltd. Client Servicing (All levels) [ View all ]      New@afaqs!    TVC: Airtel    Radio: Travisil    Special Reports Get world's shortest email For advertising details: marketing@afaqs.com or call Delhi-0120-4077800 Mumbai-022-40429701-5 To subscribe or add a friend, go to: http://www.afaqs.com/ service/register.html Change Format | Unsubscribe | Change Email ID | Edit Profile Please add afaqs! newsletter to your Address Book so this newsletter doesn't get filtered into your bulk folder.