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Friday, January 2, 2009

afaqs!: Editor's pick for the week... (02/01/2009)

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a weekly roundup of the best stories from afaqs! December 27, 2008 - January 02, 2009
 
 
bullet  Advertising All Advertising stories
The New Creative Agency - Part I
More and more creative professionals are not only starting their own agencies, they are also achieving success in their endeavours. afaqs! takes a look at their winning mantras...read more
   
The New Creative Agency - Part II
More and more creative professionals are not only starting their own agencies, they are also achieving success in their endeavours. afaqs! takes a look at their winning mantras...read more
   
bullet 2008: A year of lions, pencils, metals for India...read more
bullet It's real: Here's a Merc along with your villa ...read more
bullet The Waif creates waves at the Barcelona Film Festival ...read more
bullet Nivea looks for its princesses for Miss India ...read more
 
star world
 
bullet  Digital All Digital stories
afaqs Advertisers target cybercafe users
A new desktop application, Clinck, enables advertisers to serve their ads to users who browse the Internet in cybercafes...read more
   
afaqs Now you can slap MTV Roadies producer Raghu Ram virtually
A virtual game called Slap Raghu allow users to get their own back on Raghu Ram, the impatient executive producer of MTV Roadies...read more
   
bullet Nielsen: 57 per cent respondents stream ads on the Net...read more
 
bullet  Media All Media stories
afaqs TOI contemplates cover price hike in some markets
The Times of India and The Economic Times are likely to increase their cover price by 50 paise in some markets...read more
   
afaqs Mid-Day to print unpublished creative work
Each winning entry will be published free of cost as a half or quarter page ad in Mid-Day before December 31...read more
   
bullet NDTV Imagine to boost primetime lineup with new shows ...read more
bullet SFM organises Kalaa Awards to honour Kannada film music ...read more
bullet Radio City promotes Alto's Let's Go mantra ...read more
   
bullet  OOH All OOH stories
afaqs Ghajini used to promote Kingston's memory products
Six Inches, Kingston's creative agency, ran the campaign across 13 multiplexes in Delhi and Mumbai...read more
afaqs Primesite launches digital OOH monitoring tool, Primealert
Mudra's OOH specialist agency, Primesite, now offers alerts on OOH campaigns to its clients with a service called Primealerts...read more
   
bullet Download X'mas, New Year ringtones while you wait for a bus ...read more
   
star world

Delhi Press
 
MICA Classroom
How far humour advertising for products like candy or chewing gums intend sales?
What factors should one keep in mind while designing a footwear store exclusively for bridal collections?
 
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