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Saturday, October 11, 2008

afaqs!: Editor's pick for the week... (11/10/2008)

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a weekly roundup of the best stories from afaqs! October 04- October 10, 2008
 
 
bullet  Advertising All Advertising stories
Crayons corners Congress business worth more than Rs 150 crore
The win follows a final round against JWT...read more
   
Jet Airways lures passengers to fly more
The airline, which has been operational for more than a decade, has come up with its first TV campaign to highlight the new products...read more
   
bullet Airtel DTH to 'come home soon' ...read more
bullet Big TV teases Airtel with series of spoofs ...read more
bullet A multi starrer by Airtel digital TV ...read more
bullet Colgate takes oral health camp to 200 cities ...read more
 
star movies
 
bullet  Digital All Digital stories
afaqs How Kellogg's and STAR One enhanced the interactivity of banner ads
Recent banner ad campaigns by the two companies received a high rate of consumer interaction of 13 per cent and 17 per cent respectively...read more
afaqs Times Internet appoints Pradeep Gairola as V-P
Gairola will be responsible for the brand development and brand building activities of TimesofIndia.com, EconomicTimes.com, NavbharatTimes.com and MaharashtraTimes.com...read more
   
bullet Kerala Tourism to advertise and build community on mobile...read more
 
bullet  Media All Media stories
afaqs A phenomenon called Balika Vadhu
The daily show on Colors has taken the television industry by storm and has surged to become the most highly watched show on television...read more
   
afaqs Obituary: Kis Desh Mein Hai Mera Dil
STAR Plus bids adieu through newspaper obituary and an Akhri Salam ...read more
   
bullet Bharti ushers in DTH services ...read more
bullet Big Entertainment to ink $ 1.5 billion deal with DreamWorks ...read more
bullet Rajasthan Patrika appoints Anil Malik as assistant vice-president, marketing...read more
   
bullet  OOH All OOH stories
afaqs Digital Signage Asia 2008: The 'ten point agenda' by Punitha Arumugam
Punitha Arumugam, group CEO, Madison Media, gave the audience a ten point agenda for the digital signage business to take off...read more
afaqs Digital Signage Asia 2008: Digital signage is not about USP but UBC
Rajesh Chakrabarti of Reliance Capital shares his experience with digital signage and eggs on solution providers to invest in developing the right content...read more
   
bullet Digital Signage Asia 2008: Move to the next level and create influence, says Mitra ...read more
bullet OOH Media and The Nielsen Company launch OOH Metrics ...read more
bullet Its payback time for swollen, bloody digits ...read more
   
bullet  Marketing All Marketing stories
afaqs Junior Bachchan makes his presence felt on small screen to promote Drona
The makers of Drona also cash in on the hype surrounding the film and tie up with Zapak and Euro Kids to launch a range of merchandiset...read more
afaqs Obituary: Ex-MD of Synovate, Alok Shanker is no more
The market researcher had been battling with cerebral cancer for the past two years...read more
   
   
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MICA Classroom
How serious are brand managers in building their brands through social media channels?
What is the difference between consumers and target audience?
 
For advertising details:
marketing@afaqs.com

or Call

Delhi 0120-4077800
Mumbai 022-40429701-5
 
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Friday, October 10, 2008

Business & Economy Grab your copy now...


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Media Trail: the weekly media roundup from afaqs!... (11/10/2008)

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October 03 - October 09, 2008 strip
news  
 
znews Obituary: Kis Desh Mein Hai Mera Dil
STAR Plus bids adieu through newspaper obituary and an 'Akhri Salam'...read more
znews A phenomenon called Balika Vadhu
The daily show on Colors has taken the television industry by storm and has surged to become the most highly watched show on television...read more
znews MPG India aims at Rs 1,000 crore by end 2009
On her first visit to India, Maria Luisa Francoli, Global CEO, MPG, has quite a bit up her sleeve for the agency in India. afaqs! finds out...read more
bullet NEO Cricket ups ad revenue target by Rs 25 crore for October-December... read more
bullet Bharti ushers in DTH services... read more
bullet Big Entertainment to ink $ 1.5 billion deal with DreamWorks... read more
bullet Lokmat Group to expand beyond print; appoints Bijoy Sreedhar as man-in-charge... read more
bullet Rakhi Sawantisation of ICL... read more
 
media news
bulletRED FM ties up with the biggest Durga Pooja in Mumbai
bulletRadio Mirchi 98.3 FM crowns this Dussehra 'Dilli ke Ram aur Ravan'
bulletDay 52 in the house of the Bigg Boss
bulletSTAR World premieres 'Friday Night Lights'
bulletNEO Cricket signs on with Integrated Advertising Services for air time sales in the Middle East
bulletStarcom MediaVest Group and IIM Ahmedabad partner for all India inter B-school case competition
bulletImagine Showbiz presents Bollywood's Best '10 on 10'
bulletImran Khan gets candid on 'Vanity No Apologies' on NDTV Good Times
POGO premieres My Friend Ganesha
bulletCartoon Network Popcorn presents The Mummy Returns
 
Top Media Stories
INX takes ET to task, alleging irresponsible journalism
Indian Idol among top four shows in GEC category
Sahara One revamps itself with eye on youth
 
 
For advertising details:
marketing@afaqs.com

or Call

Delhi-0120-4077800
Mumbai-022-40429701-5
 
To subscribe or add a
friend, go to:

http://www.afaqs.com/
service/register.html
 
 
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