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Sunday, December 14, 2008

Which agency will Jazz it up for Honda?... (15/12/2008)

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 Today's headlines
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Monday, December 15, 2008  

Which agency will Jazz it up for Honda?
ADVERTISING | Honda Siel Cars has initiated a creative pitch for the Jazz, its first mini car to be launched in India...read more

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Leo Burnett India is Global Agency of the Year of its network
The agency has been chosen as the Global Agency of the Year - top among the Leo Burnett network's 94 offices in 86 countries...read more
Contract bags creative duties for SpiceJet
The account is worth around Rs 20-25 crore...read more
HP creates experience zones at airports
To promote its Elite Book range of notebooks, HP is setting up interactive kiosks at airports in eight cities...read more
Big Street experiments with India's first AC bus shelter
The Reliance Big Entertainment subsidiary will maintain the AC bus shelter in Bengaluru for five years...read more
Mahuaa TV hires new creative and media agencies
Meridian will handle the channel's creative duties, while Motivator will take care of its media duties...read more
Zee News to launch Telugu channel in January
Zee News is going ahead with its expansion plans despite the economic downturn and the cost-cutting measures being implemented across industries in the country...read more
CNN-IBN, HT join hands in initiative against terror
The campaign, titled Citizens Against Terror, is reaching out to people through print, television, radio and the Internet...read more
Radio City No. 1 in Mumbai, Big FM second; status quo in Delhi, Kolkata & Bengaluru
Radio Mirchi continues at the top in Delhi and Kolkata, Big FM in Bengaluru...read more
MTV strengthens evening time-band
The channel gets a new look and a slew of new shows...read more
Cable industry protests as govt moves to relax foreign investment only for DTH
The cable industry, which reaches over 80 million out of India's 130 million TV-owning homes, is getting ready to strongly oppose the government's move to raise the foreign direct investment (FDI) limit for direct-to-home (DTH) service providers from 49 to 74 per cent without doing the same for cable companies...read more
UTI AMC eyes 26% divestment
AMC is in discussion with three potential buyers, which include US-based T Rowe Price and Vanguard Mutual Fund...read more
Microsoft India working on 'robust location search'
Microsoft India Development Centre (MSIDC) and Microsoft Research India (MSR India) have collaborated to work on Robust Location Search - which helps solve problems that arise when users search for addresses...read more
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