Brand magnet: The rise and rise of Dhoni... (19/09/2008)

Which is more effective in case of TV and radio?    Today's headlines   Brought to you by:  : Friday, September 19, 2008   Brand magnet: The rise and rise of Dhoni ADVERTISING | Mahendra Singh Dhoni (MSD), the young cricket star, has reached the sky with brand endorsements. And from the look of it, he is far from finished. A look at why brands and MSD share such a successful marriage...read more Visa appoints TBWA Worldwide as its global agency ADVERTISING | In India, this could mean a shift in the creative duties for Visa...read more GEC Watch: The Race for Number 2? MEDIA | There seems to be unrest at the No. 2 position in the general entertainment channel space, as Zee's position comes under threat...read more Network18 launches In.com, plans to start mobile version, too The company claims that around a million users have already registered with In.com and it receives seven million unique visitors every month...read more Defining Moments: Prem Mehta takes a trip into his glorious days From a salesman to the chairman of Lintas India, Prem Mehta has come a long way. On having quit full time work, Mehta looks back upon the crucial moments of his career...read more Real Image wins patent for new digital technology The technology provider will now offer cinemas and other digital cinema providers this OOH advertising technology...read more Fistful of new wins keeps MPG happy Some of MPG's recent wins include VLCC, Carlsberg Beer, AO Smith, Ista Hotels, Manpower, Business Bhaskar and Tarz Lifestyle...read more WWE to launch merchandise in India WWE ties up with KMI as an exclusive licensing partner to launch merchandise in India...read more Publications to hike ad rates to counter newsprint price rise The steady rise in newsprint costs has compelled the Indian Newspaper Society to recommend that its member publications hike their advertising rates by 30 per cent...read more IRF 2008: 'The small cities of today are the mega towns of the future' The third day of the Indian Retail Forum stressed on the importance of small towns and how these are going to be the next big thing in changing the face of retail...read more Government opens a new page for foreign news magazines International news magazines like Forbes, Fortune, BusinessWeek, Time and Newsweek will soon be able to offer cheaper versions of their publications in India...read more Celebs jam Hero Honda ad The two-wheeler major launches a music video on its 25th anniversary with film stars, cricketers and an Olympian...read more Latest Assignments [ View all ]   Content writer for Website Category: Copy / Writing Posted on: 18th September, 2008 Latest Portfolio [ View all ]   vinarchcw [PROFESSIONAL] Category: Design - Print/Graphic/Multimedia List of Clients [ View all ]   Jobswitch   Company Position afaqs! Dreamweaver Content Developer,AM / Manager Tempest Advertising Pvt Ltd. Client Servicing (All levels) [ View all ]      New@afaqs!    TVC: Union Bank of India    Print: Times Red Celll    Special Reports Get world's shortest email For advertising details: marketing@afaqs.com or call Delhi-0120-4077800 Mumbai-022-40429701-5 To subscribe or add a friend, go to: http://www.afaqs.com/ service/register.html Change Format | Unsubscribe | Change Email ID | Edit Profile Please add afaqs! newsletter to your Address Book so this newsletter doesn't get filtered into your bulk folder.